How Digital Media is Overtaking Print Media? 10 Reasons

      Digital media has overtime been increasingly overtaking and has turned out to be the number one source through which people acquire content. It has been overwhelming print media in many aspects over time. The most apparent reasons for the growth of digital media over print media are technological advancement, alteration in user behavior, and, most important of all, some natural benefits or reasons attached to it.

1. Accessibility:

 Digital media is available 24x7 from almost any place that has internet; something totally lacking in print media, which also needs a serious physical availability and distribution point.

2. Convenience:

Digital content can be accessed on and shared with all devices like smartphones, tablets, and laptops, lest one should go around carrying hard copies.

3. Cost Effectiveness:

 Digital media reduces the cost of printing and circulation and comes mostly with a low or sometimes free of cost price while that is not the case with print media in which production cost is greater.

4. Real-time Updates:

 Digital media can update in real time; hence, one can get the news or any other kind of information on time, whereas there is a time delay in the press because of the printing process and delivery.

5. Interactivity:

 Videos, hyperlinks, and social media can be embedded in digital content, adding a plentiful and plentiful enhanced experience for the user that print cannot realize.

 6. Searchability:

On digital platforms, with each topic hyperlinked, the user can hop from one page to another without having to flip through innumerable pages of print copy.

 7. Environment:

User-friendly: The digital media is eco-friendly by cutting down on the use of paper and ink, while the print media is one of the main reasons for deforestation and pollution.

 8. Customization :

Algorithms made with the help of digital media can be used to suit personal tastes so that it is to be custom-made unlike printed media. 

9. Reachability:

The digital media is, instantly global, whereas print media is, for the most part, bord by qualities of geography in its distribution.

10. Revenue Models:

Although different ways of monetization are diversified in digital media, for example, advertising, sponsored content, affiliate marketing, and subscription-based modes, the spread in print media is almost entirely among sliding advertisement revenues and subscriptions.